Instagram has quickly become one of the most powerful marketing tools out there. With over 1 billion active users, businesses can quickly reach a highly engaged and targeted audience. And with so many excellent Instagram marketing software tools available, it is easier than ever to get the most out of this social media platform.
Benefits of using marketing software as a tool
Instagram marketing software tools make it easy to manage your account and get the most out of this powerful social media platform. These tools can help you with everything from scheduling posts to manage your analytics and see what’s working and what needs improvement.
Although some great tools focus purely on analytics or data, tools specific to marketing and managing an Instagram account can save you time and help you get the most out of this fantastic platform.
Our top pick for 15 most useful Instagram marketing tools
There are now several software platforms that offer a variety of features to help you more effectively manage your Instagram account, grow your following, get more engagement, and drive more traffic to your website. There are a lot of different social media tools out there that you can buy, but ensuring you have a good background and understanding is essential in making the right choice. We hope that the information provided effectively keeps your Instagram up to date with social engagement.
Now that you know the benefits of using Instagram marketing software, let’s bust out the tools!
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Hootsuite
Hootsuite is a social media management platform that offers a variety of features to help you effectively manage your Instagram account. With Hootsuite, you can track all of your Instagram activity in one place, schedule and publish posts, track who is talking about your brand, and measure your success over time.
The exclusive benefit of this tool is that it also integrates with several other social media platforms, making it a valuable tool for managing all of your social media accounts in one place.
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Sprout Social
Sprout is another all-in-one social media management platform with similar features to Hootsuite. With Sprout, you can also track all of your activity, schedule and publish posts, track brand mentions, and measure your success over time.
One of the unique features offered by Sprout is their suite of reporting and analytics tools which can help you gain insights into your account performance and understand what is working well and where there is room for improvement.
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Iconosquare
Iconosquare is an Instagram analytics and marketing platform that offers a variety of features to help you better understand your account performance and improve your results. With Iconosquare, you can track your growth, engagement, and most popular posts and get insights into the best times to post and which filters are most popular with your audience. You can also use the platform to schedule and publish posts, track brand mentions, and run contests and giveaways.
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Tailwind
Tailwind is a social media management platform designed explicitly for Pinterest and Instagram. With Tailwind, you can schedule and publish posts, get insights into your account performance, find new content to share, and more. The platform also offers several features specifically for Instagram, including hashtag research, analytics, and a tool to help you find the best times to post.
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Sendible
Sendible is an all-in-one social media management platform with similar features to Hootsuite and Sprout Social.
Sendible can track all of your activity, schedule and publish posts, track brand mentions, and measure your success over time. One of the unique features offered by Sendible is its ability to help you find and engage with influencers in your niche.
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Buffer
Buffer is a social media management platform that helps you effectively manage your social media accounts by scheduling and publishing content, analyzing your results, etc.
One of the unique features offered by Buffer is their “Pablo” tool which helps you create beautiful images for your posts in a matter of seconds.
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CoSchedule
CoSchedule is an all-in-one content marketing platform that offers similar features to Hootsuite and Sprout Social for managing your social media accounts. With CoSchedule, you can track your progress, publish and schedule content, find influencers, measure your success, etc.
One of the unique features offered by CoSchedule is their “ReQueue” feature which allows you to automatically recycle your best-performing content so that it continues to get shared even when you’re not actively working on your social media accounts.
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MeetEdgar
Edgar is a social media management platform that helps you manage your accounts by curating content from around the web and scheduling it to be shared at the best times.
With Edgar, you can also track your analytics, measure your success, and find new content to share. One of the unique features offered by Edgar is their “Library,” which allows you to save content into different categories so that you can easily find and share it later.
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Crowdfire
Crowdfire is a social media management platform that helps you effectively manage your social media accounts by scheduling and publishing content, analyzing your results, etc.
One of the unique features offered by Crowdfire is their “Smart Queue” feature which allows you to automatically share your best performing content at the best times.
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PostPlanner
PostPlanner is a social media management platform that helps you find and share content, schedule and publish posts, track your progress, measure your success, etc.
One of the unique features offered by PostPlanner is their “Post Ideas” feature which allows you to find popular content to share with your audience.
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Schedugram
Schedugram is an Instagram management platform that helps you effectively manage your Instagram account by scheduling and publishing content, analyzing your results, etc.
One of the unique features offered by Schedugram is their “Regram” feature which allows you to quickly share popular content from other users with your audience.
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SocialBee
SocialBee is a social media management platform that helps you effectively manage your social media accounts by scheduling and publishing content, analyzing your results, etc. A great and unique benefit offered by SocialBee is their “BuzzSumo” feature, which allows you to find and share popular content from around the web.
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Later
Later is an all-in-one platform for managing your social media accounts. With Later, you can schedule and publish content, track your analytics, measure your success, and find new content to share. One of the unique features offered by Later is their “Instagram Hashtag Search” tool which allows you to find popular hashtags to use in your posts.
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VSCO
VSCO is a photo editing and sharing platform that offers social media management features. With VSCO, you can schedule and publish content, track your analytics, measure your success, find new content to share, and more.
One of the unique features offered by VSCO is their “Explore” feature which allows you to discover new photographers and photos from around the world.
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Snapheal
Snapheal is a photo editing and sharing platform that offers social media management features. With Snapheal, you can schedule and publish content, track your analytics, measure your success, find new content to share, and more.
A Unique feature of Snapheal is their “Healing” tool which allows you to quickly remove unwanted objects from your photos.
All of the social media management tools listed above offer unique and valuable features that can help you effectively manage your social media accounts. Growing your social media success has never been more convenient, with plenty of online information and external data available to help your business succeed!
Image Source: Giphy
Using one or more of these tools, you can schedule and publish content, track your analytics, measure your success, find new content to share, etc. So, which tool is right for you? It depends on your needs and what you’re looking for in a social media management platform.
We hope that this list has helped you decide. If you have any questions or comments, please feel free to leave them below. Thanks for reading!