Campaign Enterprise is a reliable and full featured email marketing software for unlimited bulk mail sending. It’s not a service but a desktop program you purchase and install on your system, meaning that there are no reoccurring monthly fees, and you don’t have to risk the security of your email list.
There are currently several editions of Campaign Enterprise: Standard, Professional, and Business. Each edition has the same functionality and unlimited email sending capability, but the Business version also allows the distribution of functions to multiple computers and the ability to create “Clients” or virtual campaign systems if you have several customers that need a separate Campaign Enterprise system.
Altought there is only a one-time charge, one important thing that must be kept in mind is that email marketing software’s market offers also products as much as good for a cheapest price. Also, Arial Software company provides 30 days free support – very helpful to set up the program – but after this period, you have to pay quite a lot more to ensure future customer support.
These are indeed weak points but on the other side, Campaign Enterprise offers you an enormous list of impressively sophisticated features: one of the most interesting is its compatibility with a variety of HTML editor programs (such as Dreamweaver, FrontPage, and PageMaker).
There are also unyielding tools to analyze your email campaigns, viewing statistics on almost anything (when each email was delivered, opened and which links were clicked, the rate of bounces, unique opens, unsubscribes and click-throughs). Above all, Campaign Enterprise can be fully integrated with your database, so if this is massive will be super easy importing contacts and synchronizing sources.
Conclusion
If you are serious about using email marketing tools to boost your business in the long term (and you have the right budget too), Campaign Enterprise is definitly a geat product to invest to.
Usability: 7 /10 | Speed: 8 /10 | Features: 8 /10 | Support: 6.5 /10 | Pricing: 6 /10 |
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