Oktopost Review

Oktopost is one of the most popular social media management platforms, thanks to which various companies and organizations maintain control of the dissemination of their content on a large scale on social media regardless of the number of company profiles and pages they own. The platform can also be used to create and manage quality social campaigns to promote virtually all types of social content. The program tracks every lead your business generates and gives you the analytics you need to determine which networks, profiles and posts are most effective. You can apply it to measure all your marketing activities, click results, engagement and conversions, but also discover content that would position your business among the leaders of the topic. It is also a fully equipped collaboration system for small and large teams that does not require complex and expensive implementation.

OKTOPOST – TUTORIAL

Let’s look together how to use this brand management software:

OKTOPOST – FEATURES

  • Social campaigns: create, publish, and measure every social post around a specific marketing campaign
  • Editorial calendar: view posts from all profiles and networks in one place and easily edit them in a drag and drop interface
  • Smart scheduling: quickly schedule content at the most optimal times, while filling up any gaps in your social editorial calendar
  • Content curation: instantly discover and share the latest industry news and insights from around the web, without leaving Oktopost
  • Roles and permissions: build custom user permissions to secure your social media management platform
  • Team Management: support global teams and divisions with common access to specific profiles, campaigns, and settings
  • Social Compliance: sdhere to company standards by banning inappropriate keywords on social
  • Crisis Management: in case of an emergency, pause all social activities and assign employees to be in charge
  • Account security: set password restrictions and session rules for users and employee advocates
  • Single sing-on: give employees a single password & username to secure your social data.

Conclusion

Oktopost is a brand management software that natively integrates with all major marketing automation and CRM platforms, including Salesforce, Marketo, Eloqua, HubSpot and Microsoft Dynamics 365, Oktopost helps marketers leverage social data to improve the customer experience and drive revenue growth.

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ACCU-RATE:
Usability: 9 /10 Speed: 9 /10 Features: 8 /10 Support: 8.5 /10 Pricing: 7 /10

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