Sprinklr Review

Sprinklr modules can be used to manage all your social profiles from a single platform. The program can be used to monitor and respond to the high volume of conversations occurring on multiple social media channels. Separate message traffic and set up workflows to route conversations to the right teams. Mark messages using custom macros and rules and view conversation threads. Use the information to monitor competition, check audience engagement and measure sentiment, moods and market trends. The editorial calendar and organizational compliance and approval rules can be used to ensure content that is consistent with the brand. Share and reuse successful content and identify the best performing ones.

SPRINKLR – TUTORIAL

Here is a tutorial showing how to check the reports of this brand management software:

SPRINKLR – FEATURES

  • Insights: extract insights from industry data to formulate campaign strategy
  • Content Theme: identify which content theme and tone resonates with prospective customers
  • AI based SAM filters: identify assets using AI-based SAM filtering
  • Similar Assets: reuse top performing assets more effectively through a unified, shared asset manager
  • Content Compliance: AI-based content compliance reduces iterations between brands and agencies
  • Audience Resonance: check if the content created will resonate with target customers or not
  • Brand Insights: stop guessing your brand equity metrics by gaining a real-time understanding of brand awareness, product perception, customer loyalty, and user satisfaction
  • Intent Identification: automatically classify messages to help brands better understand the customers’ intention and assign it to the preferred agent
  • Services Insights: improve your CX score by using AI to examine customer feedback and optimize customer experience across all touchpoints
  • Moderation: Sprinklr’s AI-powered Intuition Moderation identifies what is engageable vs non-engageable and sorts the engageable messages by category – automatically
  • Competitive Insights: gain competitive advantage and save time by understanding their marketing rhythms and tactics, and then incorporate those insights into your own marketing plan to pre-empt their moves
  • Likelihood to Share: predict the likelihood that the customer is going to share positive feedback publicly post case resolution
  • Conversational AI: Sprinklr’s Conversational AI uses messaging apps, speech-based assistants and Chatbots to automate communication and create personalised customer experience at scale.

Conclusion

Sprinklr is a brand management software used to advertise social campaigns, product design and launch. Check the reporting metrics of multiple channels to show the effectiveness of your content on ROI.

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ACCU-RATE:
Usability: 7.5 /10 Speed: 9 /10 Features: 8 /10 Support: 8 /10 Pricing: 7 /10

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