The Accurate Reviews experts are going to discuss the topic of data collection for businesses today. In this article, they will point out the best software for capturing important information to make informed decisions.
Data management software: what is it for?
Data management is the process of capturing, storing, organizing and maintaining the collected and created data of an enterprise. Effective data management is a crucial element of the implementation of IT systems that run business applications and provide analytical information to help guide operational decision making and strategic planning by business leaders, business executives and other end users. The data management process involves a combination of different functions that collectively aim to ensure that data in business systems is accurate, available and accessible. Below are the best software in this field:
Segment
Segment is a customer data management and analytics solution that helps you make sense of customer information from multiple sources. The app integrates with hundreds of other apps, pulling data from these apps into a single platform. It also pulls data from your websites and devices like cell phones, tablets, browsers, smartwatches, iBeacons, point-of-sale logs, and TVs. You can access news in Segment and automate it into a schematic SQL database using Amazon Redshift to analyze how your product is being used, identify trends, understand revenue, and evaluate campaign performance. Segment stores a copy of your raw data so you can access it at any time.
SEGMENT – TUTORIAL
Accelerate growth with a customer data platform and make valuable data available to your team members:
Read the full review: Segment
ebCard
ebCard is a cloud-based contact data quality platform that helps companies manage information and leads from multiple sources and verify the quality of this data. It connects to third-party marketing, CRM and sales tools to facilitate data transfer and synchronization. With ebCard, companies can capture, qualify and convert leads from multiple sources and score qualified leads before sending them to connected systems such as SugarCRM, Zoho CRM, Pipedrive and others. Tools within the solution allow companies to analyze email list information, use descriptive and prescriptive analytics to aid marketing efforts, identify and add missing data, and update or supplement old or incorrect data.
EBCARD – TUTORIAL
Here is a video explaining the main features of this data management program:
Read the full review: ebCard
Autopilot
Autopilot is a data quality software that allows you to trigger marketing activities based on user behavior and events, such as updating your contact list and sending a personalized email once a form is submitted. This will allow you to engage your customers and contacts with the right message, at the right time, on the right channel. It’s a systematic approach to turning your contacts into paying customers. It also integrates with Salesforce CRM and other third-party apps like Zapier, Slack, Segment, and Twilio to consolidate all contact information, marketing automation, and data into one system, giving you the freedom to continue using the best apps you already have and love. Autopilot comes with advanced insights and analytics, including built-in lead-to-close reports that give you a visual understanding of your marketing channeling at all times.
AUTOPILOT – TUTORIAL
Let’s look at how to integrate this data quality program with Mailchimp:
Read the full review: Autopilot
AddressFinder
AddressFinder provides reliable and accurate address solutions for business owners who want to improve their website forms and cases or clean up their address database. This platform offers auto-completion, address verification, and other address solutions such as geocoding in Australia and New Zealand. Reduce mis-deliveries, forms, and cart abandonment with verified postal address auto-completion. Or, clean up entire address databases with bulk API address verification.
ADDRESSFINDER – TUTORIAL
Let’s see how to find a correct address using this data quality software:
Read the full review: AddressFinder
DataRocket
DataRocket is a multi-domain data management solution that helps organizations maintain data quality and simplify sharing. Key features include data cleansing, data migration, workflow management, data organization and reporting. The software comes with a design module, which allows users to create data models, define links between sources, and establish policies and guidelines for measuring quality. Teams can also define quality policies, which help them update databases by identifying duplicates and removing inconsistent information. Administrators can define access rights and provide role-based permissions to users, ensuring data security.
DATAROCKET – TUTORIAL
This data management solution helps you correct and organize your information to improve the quality of your master data in the long run:
Read the full review: DataRocket
You may also be interested in: Data management software developed by Italian companies