Autopilot Review

Autopilot is a data quality software that allows you to trigger marketing activities based on user behavior and events, such as updating your contact list and sending a personalized email once a form is submitted. This will allow you to engage your customers and contacts with the right message, at the right time, on the right channel. It’s a systematic approach to turning your contacts into paying customers. It also integrates with Salesforce CRM and other third-party apps like Zapier, Slack, Segment, and Twilio to consolidate all contact information, marketing automation, and data into one system, giving you the freedom to continue using the best apps you already have and love. Autopilot comes with advanced insights and analytics, including built-in lead-to-close reports that give you a visual understanding of your marketing channeling at all times.

AUTOPILOT – TUTORIAL

Let’s look at how to integrate this data quality program with Mailchimp:

AUTOPILOT – FEATURES

• Easily connect your customer data: unify your customer data by connecting to all of your data sources without writing a line of code. Pre-built integrations allow you to get setup in minutes
• Track the customer activities that matter: track all important customer behaviors and transactions across the customer lifecycle. Segment and personalize based on customer activity
• Connect custom data sources: easily connect a custom data source to your CDP and unlock your data from any source using the API
• Create custom activities: add custom activities to represent important customer behavior and transactions you wish to track
• Unified customer profile: see all of your customer data on a single customer profile. Unlock complete visibility into your customers to create a unique and personalized experience
• Segment across all of your customer data: understand your customers beyond fields in a database. Easily segment across demographics, firmographics, geographical, behavioral and transactional data
• Target and grow the right audiences: target the most important audiences across the customer lifecycle. Activate and grow your audiences with multi-channel marketing campaigns
• Report across all of your customer data: with the power of reporting across all of your customer data, you can report on everything from website activity, to product activity, to new sales
• All your metrics on a single dashboard: having all your customer data in one place means all of your important metrics on a single dashboard. Get complete insight across the customer journey
• Act on customer engagement: make decisions based on how engaged customers are at each lifecycle stage. Customize how engagement is calculated
• Marketing: define target audiences across the customer lifecycle and personalize marketing campaigns. See the impact of marketing on revenue
• Analytics: use powerful reporting and analytics to understand customers, answer hard questions and report on key business metrics
• IT and developers: empower teams throughout your organization with access to customer data with defined permissions. Use modern APIs to integrate.