-
In recent years we have heard a lot about the influencer role, the one who is able to influence other people through a kind of digital word of mouth that takes place mainly through social media. Of course, the strategy of influencer marketing is wide, includes many activities and requires a lot of time for this reason have been developed some software that can simplify and automate this workflow.
In this guide we have included the best influencer marketing platforms, analyzing their pros and cons, value for money and the features they offer.1 SocialBook
SocialBook is an influencer marketing software designed to help companies of all sizes manage brands, set up and execute marketing campaigns, and track payments through a unified platform.
2 OpenSponsorship
OpenSponsorship is an influencer marketing software designed to help companies in the sports industry connect with athletes to facilitate digital marketing campaigns. Administrators can use the search functionality to identify and connect with selected personnel.
3 Onalytica
Onalytica specializes in providing influencer relationship management software and supporting professional services to help brands scale results.
4 Collabstr
Collabstr is a platform where brands can publish a collaboration and connect with the right influencers while saving time. Payment is securely made only when the influencer's work is reviewed and the content is satisfactory. They can track collaboration performance or reach and engagement.
5 Tint
Tint is a social media marketing app created for brands looking to reach their audiences in innovative ways. An advanced, easy-to-use platform to find, filter, curate, get legal rights and display the most effective user-generated content (UGC) on websites, digital screens, events, emails and social ads.
6 BuzzSumo
BuzzSumo is a social media analytics and content inspiration and care tool for marketers. It searches the web for content based on search queries and reports its success based on social engagement, up-to-date score and backlinks. The program allows marketers to analyze the best performing content in any niche market.
7 gShift
gShift's industry-leading influencer marketing platform helps brands and agencies efficiently understand and improve the content impact and engagement across their web presence. It simplifies the lives of digital marketers and has created Content Performance Cloud, a combination of modules and technologies integrated into a single access platform.
8 Intellifluence
Intellifluence is an influencer marketing solution that helps manage the advertising campaign and addresses social sales, pre-launch product testing, branding and SEO. In addition, the focus of the channel includes all major social networks.
9 Heepsy
Heepsy is a cloud-based influencer search engine designed to help businesses discover influencers on social media by specific locations, categories, audience demographics and engagement rates. It allows marketers to compare campaign progress and engagement across multiple influencers.
10 HYPR
Hypr is a cloud-based influencer marketing platform that assists companies with audience analysis and campaign management. Key features include content filtering, contact management, communication, data retention, and compliance. The app's discovery tool helps identify influencers based on hashtags, content topics, brand mentions and demographics.
Latest comments