Influence is an influencer marketing solution whereby influencers are able to create much more in-depth social media profiles for themselves thus truly showcasing their work. With most marketplaces, an influencer profile is automatically populated with data and content that is imported through the API. Here, the influencer has a greater level of control over the profile and is able to write their own bio and create a portfolio of their past collaborations through any of their linked profiles. Standard demographic information is shown by default, and brands/agencies with Pro accounts can review more advanced demographics that are part of the owner data that Influence receives via API. Brands and agencies can also create their own profiles, which function like a company page on LinkedIn. Employees of these companies create their own profiles and become team members, giving them the ability to publish posts as a company and collaborate on campaigns.
INFLUENCE – TUTORIAL
Here’s how to find an influencer on Instagram with this influencer marketing software:
INFLUENCE – FEATURES
- Task Panel
- Alerts/Notifications
- Control the approval process
- Brand guidelines
- Campaign analysis, management, planning and programming
- Campaign segmentation
- Partnership tools
- Comments/Notes
- Communication management
- Database and contact management
- Content library and administration
- Customer segmentation
- Customizable branding
- Data acquisition and transfer
- Data transformation
- Influencer discovery, management and tracking
- Interactive content
- Keyword filtering
- Social advertising, integration and monitoring
- Performance management and social promotions
Conclusion
Influence is an influencer solution with which you can create detailed ad campaign briefs that explain your goals and requirements, accept applications, and send messages to applying influencers.
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Usability: 9 /10 | Speed: 9 /10 | Features: 8 /10 | Support: 8 /10 | Pricing: 8 /10 |
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