Hootsuite’s Heyday is a conversational artificial intelligence platform for capturing leads and improving engagement with buyers. Key features include customizable branding, multichannel communication, lead time management, prioritization, push notifications, and predefined responses. It allows agents to communicate with customers by sending messages in the form of text, product cards, animated GIFs or emoji. Team members can greet site visitors with proactive welcome messages, as well as inquire about requirements using the FAQ automation chatbot.
Marketing teams can use Heyday‘s natural language processing (NLP) capabilities to monitor buyers’ purchase intent and offer recommendations accordingly. It features a virtual assistant feature, which analyzes and forwards customer questions to the required agent or department in order to simplify customer service. Administrators can use the solution to measure bot and agent performance and analyze visitor engagement through reports on metrics such as average talk time, monthly sessions, retention rates and more.
HEYDAY – TUTORIAL
HEYDAY – FEATURES
- Canva templates: get access to your favorite Canva templates directly from the composer window. Create from scratch or access modified templates.
- Automatic captions: generate instant captions and hashtags for each social media network. Use the integrated idea engine to get ideas on what to post.
- Best time to publish: get more likes, comments, and shares with recommended posting times directly in your calendar window.
- Hashtag suggestions: reach the right people and increase your chances of going viral with a hashtag generator that suggests the perfect hashtags for your post.
- Bulk post scheduling: plan hundreds of posts at once with a social media mass scheduling tool. Save time by creating posts in advance and scheduling them for the optimal time.
- Content discovery streams: easily curate and share engaging content from all your networks by creating search streams for hashtags, keywords, and location.
- Easy collaboration: ensure consistent brand content with a collaborative workflow.
- Integrations: add your favorite tools to the solution dashboard.
- Insights: protect your reputation and stay competitive with social listening.
- Impact: demonstrate the ROI of social media and optimize your strategy.
Conclusion
Heyday is a messaging software that offers integration with various third-party applications such as Shopify, Magento, PrestaShop, Salesforce, SAP Hybris, BigCommerce, Oracle Netsuite, OpenCart, Twitter, Gmail, Twilio and others.
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