Mass Analytics, more commonly called “MassTer”, is a platform that offers marketing analysis software solutions to analysis agencies, media agencies and advertisers. The aim is to help you understand what your main sales drivers are, measure your ROI and show you the optimal way to spend your marketing budget to get maximum performance. The program, available for the main operating systems (Mac and Windows), is divided into 8 different modules, each of which deals with a specific part such as budget optimization, predictive analysis, ROI calculation of each activity marketing and more.
HOW MASS ANALYTICS WORKS – TUTORIAL
Below is a video that will show us how to use this program:
MASS ANALYTICS – FEATURES
Let’s take a look at its main features:
- Execution of the MMM analysis
- Budget optimization
- Predictive analysis
- Calculation of the ROI of each marketing activity
- Management and data collection
- Data sharing
Conclusion
Mass Analytics is a specialized MMM software that allows you to carry out the marketing effectiveness project end-to-end. What are you waiting to try it? Request the DEMO now and then leave a review.
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| Usability: 7.3 /10 | Speed: 8.4 /10 | Features: 8.6 /10 | Support: 9.4 /10 | Pricing: 5 /10 |
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