Nielsen Marketing Cloud is a marketing solution created to help users connect with their customers by integrating Nielsen’s superior analytics, marketing, data, media planning and data management features into a single platform, unified cloud-based. By combining all these fundamental marketing components, Nielsen Marketing Cloud allows users to create a clearer picture of their consumers and target the public, allowing companies to better understand them, to perform superior analyzes of their ROI, to create effective and relevant messages, to conceive and fully implement optimized marketing campaigns and promotions.
NIELSEN MARKETING CLOUD – TUTORIAL
Let’s watch this tutorial together to discover its interested functions:
NIELSEN MARKETING CLOUD – FEATURES
- Media planning
- Consumer insights
- Audience segmentation
- Cross-platform targeting
- Programmatic purchase
- Marketing ROI analysis
- Sequential messages
- Data management
- Analysis of creative and channel effectiveness
- Multi-touch attribution
- In flight analysis
Conclusion
Nielsen Marketing Cloud is a unified cloud-based marketing platform that allows you to manage all stages of the marketing process. It comes with powerful features that help you cover all stages of the marketing process, from planning to analysis. Leave your impression on this software with a review.
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Usability: 8.5 /10 | Speed: 8.5 /10 | Features: 9 /10 | Support: 8 /10 | Pricing: 7 /10 |
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